Lattafa Pride Ajwaa EDP

Ajwaa EDP is a sweet resinous oriental fragrance built around dates, licorice and myrrh, and Maids Scents carries the authentic Eau de Parfum with delivery across Nigeria and beyond.

What is Ajwaa EDP?

Ajwaa EDP launched in 2023, part of Lattafa’s Pride line alongside Nebras EDP, which we already carry, presented as a genuinely unisex fragrance. More than one detailed reviewer specifically notes that unlike much of Lattafa’s wider catalogue, which often takes inspiration from designer bestsellers, Ajwaa reads as a genuinely original creation with a composition unlike anything else readily comparable. The name itself evokes atmosphere and ambience in Arabic, hinting at the layered, evolving experience the fragrance is designed to deliver.

Fragrance Profile

Ajwaa EDP opens with bergamot, elemi, dates and lemon, a warm, luminous burst more than one reviewer specifically describes as reminiscent of a Haribo bag, sour lemon meeting sweet dates from the very first spray.

As it develops, the heart brings in elemi, licorice and myrrh, richly resinous and spiced. It’s genuinely worth being honest that this composition divides opinion sharply, with more than one reviewer specifically calling it the ultimate licorice fragrance for anyone who adores that note, while a separate detailed reviewer finds the black licorice so realistic and dominant that it becomes genuinely too much to wear as a signature scent.

The base settles into benzoin, incense, labdanum, musk and vanilla, closing out a warm, resinous dry-down more than one reviewer describes as genuinely unique, unlike anything comparable already in their collection.

Top Notes: Bergamot, Elemi, Dates, Lemon
Heart Notes: Elemi, Licorice, Myrrh
Base Notes: Benzoin, Incense, Labdanum, Musk, Vanilla

Who Should Wear Ajwaa?

Ajwaa EDP suits anyone who wants a genuinely distinctive, licorice-forward signature rather than a light, conventional scent. More than one reviewer specifically calls it a great alternative to older, discontinued classics with a strong anise character, though it’s genuinely worth being honest that this is a fragrance you’ll likely either love or find yourself unable to warm up to.

Ajwaa EDP has also earned genuine respect from more than one reviewer specifically noting how rare it is for Lattafa to release something that doesn’t clearly echo an existing designer scent, appreciating the house’s willingness to try something genuinely different. That willingness to experiment has made it a genuine talking point among reviewers who specifically collect Lattafa releases and enjoy spotting the rare original amid the many designer-inspired options.

Performance and Longevity

Performance is genuinely moderate, with more than one detailed reviewer specifically describing it as neither a beast nor weak, noticeable to those around you in the first two hours, typically lasting around six to eight hours on skin overall.

Two to three sprays on pulse points is a sensible starting point given this fragrance’s genuinely moderate, well-balanced performance.

Best Time to Wear Ajwaa in Nigeria

More than one reviewer specifically describes this fragrance as particularly well suited to the cooler months of fall and winter, which maps naturally onto Nigeria’s cooler harmattan season, where drier air lets the myrrh, labdanum and incense base fully develop for confident, distinctive evening wear.

Buying Ajwaa From Maids Scents

Every Lattafa bottle we stock, including Ajwaa, comes from verified suppliers, so what you receive matches what you’d get through an authorised Lattafa retailer.

We deliver across Lagos, Abuja, Port Harcourt, Ibadan, Kano, Enugu, Benin City and the rest of Nigeria, and we ship internationally for orders placed from outside the country.

You can read more about the fragrance on its Parfumo listing.

If you’re exploring more of the Lattafa Pride collection, Nebras EDP is worth comparing, or browse our full range of perfumes in Nigeria.

Ajwaa EDP is in stock now at Maids Scents.